Zoomin.TV has confirmed a major Gen Z series with Tencent Video today. It will produce a 6 episode Original long-form Series ‘The Amazing Drone Race’ for the Chinese Internet giant.
Zoomin.TV’s cooperation with Tencent Video has rapidly intensified over the last year with multiple short-form deals that target Chinese Gen Z. Following this successful cooperation, Tencent Video has extended its relationship with Zoomin.TV by ordering this exclusive Gen Z long-form series.
Tencent Video’s 6 x 25-minute Original Series, ‘The Amazing Drone Race’, will be distributed on Tencent’s video platform. The reality show, filmed half in China and half around the globe, has the format of a knock-out race that showcases some of China’s most amazing locations and drone racers. The winner will then join an incredible expedition to ‘The Gates of Hell’ volcano in Ethiopia.
Roger Lodewick, CEO of Zoomin.TV says, “We’re very pleased to extend and intensify our special relationship with Tencent Video and providing the Gen Z in China a spectacular long-form Original Series. At Zoomin.TV, we’re passionate about enriching and broadening our Gen Z’s lives through inspiring, emotionally compelling and empowering content on a global level. This cooperation with Tencent Video confirms again that Zoomin.TV is the global heart of providing exceptional and original Gen Z content.”
Lexian Zhu, Director of Documentary Content Management Center at Tencent Video, says, “We focus on popular content production with a positive energy for Gen Z. ‘The Amazing Drone Race’ explores the possibilities for a commercial documentary in the field of Gen Z culture. We believe that the advanced creative content from Zoomin.TV will bring new, remarkable experiences to our audiences in China. We are looking forward to broadcasting this documentary as soon as possible.”
At Zoomin.TV we’re passionate about engaging with our Gen Z audience through inspiring, positive and empowering content. We’ve been making video content since 2001 and grew to a company of over 200 people, with over 35 nationalities and 10 offices in Europe, Latin America, and Asia. We’re growing fast, are under new management since May 2018 and are fully part of Swedish stock listed and leading international digital entertainment company Modern Times Group. Together with our 3,000+ video journalists around the world, we’re producing hundreds of premium Gen Z videos a month, in 13 languages, distributed over more than 2,000 publishing websites resulting in over 3 billion views a month. This is also why we work with all the major advertisers and media agencies around the world. We Dare. Care. Share. and are smart, bold, fun and engaging. Visit us at www.zoomin.tv.
For more information please contact:
Gerrit Jan de Roo
+31 6 51 57 92 96